Selected Works
Creative Direction · Brand Content · Visual Storytelling
No 01
AI, in Motion
Runway Film
02 — 09
A New York story, directed and AI-generated end to end for the Goldwell Global runway.
03 — 09
Brand & Lifestyle
Where product meets lifestyle
Directing brand and lifestyle content for the world's fastest-growing tanning brand — casting, styling and shooting the sun-drenched imagery behind its breakout Gen-Z following.
CONTENT PRODUCER · GLOBAL BRANDING & MARKETING
In Motion
Director · Full-Service Production
190+ campaigns directed, concept to screen.
Selling a feeling, not just a product — lifestyle imagery built to stop the scroll and keep an audience coming back.
Wayne Huang · Content Producer
Lifestyle content that built a cult following, frame by frame.
BONDI SANDS · LIFESTYLE · BONDI, NSW
In Motion
Brand & Social Content
Long-form storytelling, directed start to finish.
09 — 09
Let's create something
I'm a Melbourne-based content producer, creative director and photographer, working with brands across Australia and open to interstate and international projects. Most recently Content Producer at Bondi Sands, where I ran brand campaign and product content end-to-end for one of the world's fastest-growing tanning brands: concept, art direction and capture, with output running across social. Before that I led creative at Tesalate, and produced fashion video for Showpo.
